We purchase products, mainly sweets, from food manufacturers and provide them to retailers. We handle not only standard sweets but also new products, and work with our retail customers to determine how to sell them.
We also deal with many other products from confectionery manufacturers across the country.
We analyze customer needs and trends through market research and not only create new products but also propose and implement promotional activities that lead to sales. By planning products not only from the consumer's perspective but also from the perspective of the retailers who sell the products, we build "one-of-a-kind" product brands.
"We want to deliver delicious sweets not only to Japan but to the whole world!" Our company exports confectionery products, primarily to Asia. Leveraging the quality that only Japan can offer, we are expanding our sales channels by developing products tailored to the customs and tastes of each country, such as selling products for babies in China.
We operate "KASTMAR”, a Confectionery Specialty Store next to the Shibuya Rex headquarters. We directly communicate the excitement of sweets, such as the fun and dreams they bring, to our customers!
We deliver sweets and smiles to countries around the world via the internet. In addition to selling on domestic e-commerce sites (Rakuten and Amazon) and expanding our cross-border e-commerce business, we also offer "DePic," a new value-added service, on our own e-commerce site. "DePic," a "sweets bagging" service, has been well received at events and at nursing homes.
Misato Halal Food Labo develops and manufactures Halal-compliant products to meet the demands of Muslims in Japan and inbound tourists. Based in Misato City, Saitama Prefecture, we carry out all processes from Halal-certified food planning to manufacturing and commercialization in-house. We provide safe and secure Halal-compliant products tailored to the needs of each individual customer. We have also opened our own Halal Restaurant, "SHIBU-YA" where customers can experience the products we develop. We aim to provide a service that is appreciated not only by those who require Halal food on a daily basis, but also by overseas customers visiting Japan.
